Upwardly mobile
Duration: 10 mins 13 secs
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| Description: | Dr Michael Barrett has been finding out how one mobile phone service called "MPESA", which is linking people in Kenya to financial services, has become a "phenomenally successful" business unit within Vodafone. It all began as a CSR project. |
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| Created: | 2010-08-26 15:27 | ||||
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| Collection: | Cambridge Judge Business School Discussions on Information Systems & Technology | ||||
| Publisher: | Cambridge Judge Business School, University of Cambridge | ||||
| Copyright: | Cambridge Judge Business School, University of Cambridge | ||||
| Language: | eng (English) | ||||
| Distribution: |
World
(downloadable)
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| Credits: |
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| Explicit content: | No | ||||