Local knowledge is all
Duration: 11 mins 30 secs
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About this item
Description: | Kola Karim, CEO of Shoreline, explains why being local is best. |
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Created: | 2010-06-11 15:47 | ||||
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Collection: | Cambridge Judge Business School Discussions on Innovation | ||||
Publisher: | Cambridge Judge Business School, University of Cambridge | ||||
Copyright: | Cambridge Judge Business School, University of Cambridge | ||||
Language: | eng (English) | ||||
Distribution: | World (downloadable) | ||||
Credits: |
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Explicit content: | No |
Abstract: | Kola Karim, CEO of Shoreline, has nurtured many companies to success. He now employs 5,000 people of different nationalities and says his local knowledge of Nigeria and Africa is the key to his successful business innovation. |
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