Innovation funding myths exploded
Duration: 12 mins 8 secs
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| Description: | Research by Cambridge Judge Business School's Centre for Business Research (CBR) explodes three major myths that have underpinned innovation policy thinking in the UK and elsewhere for decades and identifies the importance of 'lead customers' in the innovation process. CBR Senior Research Associate David Connell explains why the American Small Business Innovation Research (SBIR) programme is the model to follow. |
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| Created: | 2011-09-01 10:46 | ||||
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| Collection: | Cambridge Judge Business School Discussions on Innovation | ||||
| Publisher: | Cambridge Judge Business School, Centre for Business Research | ||||
| Copyright: | Cambridge Judge Business School, Centre for Business Research | ||||
| Language: | eng (English) | ||||
| Distribution: |
World
(downloadable)
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| Explicit content: | No | ||||