A case of bad PR
Duration: 9 mins 32 secs
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| Description: | Carbon dioxide capture and storage (CCS) technologies have been described as the best way to combat climate change, but their deployment has been seriously hampered by a poor communications strategy. The information available about CCS is often too technical and fails to address public concern around the social, political and economic issues, explains Dr David Reiner. |
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| Created: | 2012-05-18 15:42 | ||||
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| Collection: | Cambridge Judge Business School Discussions on Energy & Environment | ||||
| Publisher: | Cambridge Judge Business School, University of Cambridge | ||||
| Copyright: | Cambridge Judge Business School, University of Cambridge | ||||
| Language: | eng (English) | ||||
| Distribution: |
World
(downloadable)
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| Explicit content: | No | ||||